Visual identity for vintage jewellery shop

About the shop
Betty de Stefano is quite passionate about 20th Century Designer Jewellery. She particularly fancies the sterling silver creations from the 1960s and 1970s designed by Scandinavian modernist artists and silversmiths (Georg Jensen, Torun, Hans Hansen, Tapio Wirkkala…) as well as vintage couture jewellery from the 1980s back to the 1930s (Schiaparelli, Chanel, Nina Ricci, Yves Saint-Laurent, Coppola e Toppo…). An outstanding selection of contemporary and vintage silver Georg Jensen jewellery is also to be discovered in her black & white gallery-store on rue Lebeau. Collectors gallery also supply international collectors and museums.

What we did
Coast designed a timeless logo that symbolises a piece of jewellery. A logotype in multiple versions, like a necklace.

the necklace logotype system



Invitations



signage