Global branding and retail environment for concept store on anti-aging

Client brief
Okinaha is Europe first concept store on health and anti-aging. The brief was simple : communicate the values of the concept store to an increasingly aware audience.

Solution
Our mission was to develop a retail concept that would reflect the values of the brand, which are health and longevity. All of our creative output was inspired by purity and oriental simplicity, allowing the customer to relax while shopping for health. Coast developed the whole concept including branding, identity and retail environment. Project Partner : As Built Architects. Natural elements photography by Nick Veasey. Architecture photography by Serge Anton.